All websites have unique features and ways to attract users. However, while designing your website, it is critical to ensure it is competitive. You will also need to have a site that makes you stay relevant in this online era. Web design Malaysia can help you get a website that gives you a competitive edge. This article discusses how to craft a website that will attract customers.
Make it User-friendly
As you design your website, make it your primary goal to enable your users to get what they want faster. Many online users have a minimal tie to use online in buying or selling their stuff. Consequently, it will be to your advantage if you craft your website to suit this need. You can achieve this by considering the following:
- Ensure you have an efficient search functionality by the use of an autocomplete option
- Have a productive, visual navigation
- Ensure you pre-populate forms like Target
Create a Mobile-Friendly
Half of all online transactions result from mobile shopping. A well-designed website enables content to adapt to any given device that accesses it quickly. However, this happens only if the website is user and mobile-friendly. Optimizing your mobile site can drastically increase your sales volume.
When you create a mobile-friendly experience for your online shoppers, the number of products you offer is not an issue. You will have an equal chance with prominent captains in the industry to improve your SEO ranking and also make more sales.
Ensure it Supports User-Generated Reviews
Reviews are very crucial to prospective shoppers as they give an impression of your company and products. Reading positive reviews from other shoppers enhances confidence and trust in your products, thus boosting your sales. When your business has more than four stars, you will undoubtedly have an increase in the number of customers.
Negative reviews, on the other hand, does not mean your products are wrong or you won’t make sales. In most cases, they may work in your favor because products that only have positive reviews can be thought to be censored. As a result, shoppers will assume that the positive reviews are not genuine.
Create High-Resolution Photos and Videos
As you create your website, keep in mind that it is images that sell, not text. Gone are the days when sites would have one picture and so much of writing. Research has shown that the use of several images in products increases checkouts by 24%. To make this possible, consider adding Instagram products to your products.
Also, ensure that your images are high-resolution and fully optimized for page load. They should not take long to load as this will negatively affect the customers’ checkout rate. Customers should also be able to zoom your pictures to get a better feel of the product. Web design Penang can help you create a website that is attractive to your customers.
In conclusion, ensure that you create a website that helps to attract customers. Make it very user-friendly and ensure that it has many and high-resolution photos.